Consumers Can Test-Drive Vehicles in 50 Cities Nationwide May
BLOOMFIELD HILLS, Mich.--(BUSINESS WIRE)--May 9, 2007--A small car
with a big urban solution is coming to the streets of cities across
the United States as eager consumers will have their first opportunity
to experience the fun and functionality of the smart fortwo. smart USA
Distributor LLC, a subsidiary of United Auto Group, Inc, (NYSE:UAG),
is launching a national road show May 19, starting in Los Angeles,
California, to introduce the revolutionary smart fortwo to U.S.
consumers. The tour provides a hands-on experience, allowing consumers
to test-drive the fortwo and experience its innovation, functionality
and the joy of driving. The 50-city tour will visit events from
festivals and universities, to sporting events and retail outlets, to
other popular city destinations through November.
"The smart fortwo is all about urban independence and freeing
people from the constraints of city driving, so this road show offers
consumers a unique way to discover the brand and get up close and
personal with this amazing car," said Dave Schembri, president of
smart USA. "The best way to understand the benefits of a smart fortwo
is to experience it - and this vehicle will change the way drivers
look at the driving experience."
Three road show teams will visit three regions of the country
simultaneously, showcasing four drivable vehicles at each stop. The
tour will stop in each city for approximately four days, starting in
Los Angeles in May, and ending in Miami in November. The anticipated
road show schedule is noted on the next page, and updates can be found
Each road show stop will showcase the fortwo in a truly smart
fashion, highlighting how the vehicle offers urban mobility at its
best. The tour will roll into each city in a large, smart-branded
semi-truck adorned with depictions of smart vehicles on the side and
smart fortwo vehicles inside. The truck's trailer will transform into
a mobile smart exhibit, complete with interactive displays and virtual
demonstrations, including a display of the tridion cell (steel cage
surrounding the driver and passenger for protection in case of a
crash), the four airbags, electronic stability control, anti-lock
brakes, and other features typically reserved for luxury vehicles.
Vehicle test-drives will be conducted on either a closed course or on
neighboring streets, depending on the location. During the drive,
consumers will be able to experience the vehicle's dynamic
capabilities and benefits including acceleration, braking, steering
response, maneuverability, safety and ease of parking. A smart
representative will accompany each test-drive to explain vehicle
features and abilities, plus answer questions during the driving
In addition to test-driving the new fortwo and interacting with
smart USA team members, event attendees can register as a smart
"insider" to receive regular updates to keep them in touch with the
latest smart news. Away from the event, consumers may place a $99
refundable reservation for a production model on the smart USA home
page (www.smartusa.com) by clicking on the reservation link and
following the instructions.
The smart road show is scheduled to stop in the following cities
between May and November:
Western Region Central Region Eastern Region
Los Angeles Minneapolis Boston
(May 19-June 14) (June 17-20) (June 30-July 4)
San Diego Chicago Hartford, Conn.
(June 16-20) (June 24-27) (July 6-11)
Las Vegas Milwaukee Providence, R.I.
(June 22-27) (June 28-July 4) (July 13-18)
Phoenix Indianapolis Fairfield, Conn.
(June 29-July 4) (July 6-11) (July 20-25)
Albuquerque, N.M. Columbus, Ohio Albany, N.Y.
(July 6-11) (July 13-16) (July 27-31)
San Antonio, Texas Detroit New York
(July 13-18) (July 18-26) (Aug. 4-15)
Houston Cleveland Edison, N.J.
(July 21-25) (July 28-Aug. 1) (Aug. 18-22)
Denver Buffalo, N.Y. Princeton, N.J.
(July 27-Aug. 1) (Aug. 3-8) (Aug. 25-29)
Salt Lake City Pittsburgh Philadelphia
(Aug. 3-8) (Aug. 10-15) (Sept. 1-5)
Sacramento, Calif. Washington D.C. Baltimore
(Aug. 10-15) (Aug. 18-22) (Sept. 8-12)
San Francisco Virginia Beach, Va. Raleigh/Durham, N.C.
(Aug. 18-30) (Aug. 24-29) (Sept. 14-19)
Seattle Winston-Salem, N.C. Charlotte, N.C.
(Sept. 1-5) (Aug. 31-Sept. 5) (Sept. 22-26)
Portland, Ore. Birmingham, Ala. Charleston, S.C.
(Sept. 7-12) (Sept. 7-12) (Sept. 28-Oct 3)
Knoxville, Tenn. Atlanta
(Sept. 14-19) (Oct. 6-10)
Nashville, Tenn. Jacksonville
(Sept. 21-26) (Oct. 13-17)
Louisville, Ky. Orlando, Fla.
(Sept. 28-Oct. 4) (Oct. 19-24)
St. Louis Tampa, Fla.
(Oct. 5-11) (Oct. 29-31)
Kansas City, Mo. Miami
(Oct. 12-17) (Nov. 4-8)
Please visit - www.smartusa.com for schedule updates.
The smart fortwo
The smart fortwo is expected to go on sale in the United States in
the first quarter of 2008 through a dealership network being developed
by smart USA, the exclusive distributor of the smart fortwo in the
United States and Puerto Rico. Approximately 50-70 dealers are
expected to be appointed across the country.
The 2008 smart fortwo will be available in three trim levels. The
entry-level pure is planned to start at under $12,000(a), with
standard convenience features such as a 5-speed automated manual
transmission with manual or automatic mode, central remote locking
system, 2-spoke leather steering wheel, and a radio-ready console. The
well-equipped passion coupe, expected to start at under $14,000(a),
includes all the standard features described on the pure, plus a
panorama roof, alloy wheels, air conditioning with climate control,
3-spoke leather sports steering wheel with shift paddles, power
windows, electric and heated side mirrors, and an AM/FM radio with CD
player, all standard. Those seeking top-down excitement can choose the
passion cabriolet, planned to start at under $17,000(a), with a
standard upgraded radio and sound system that includes an mp3
compatibility and in-dash 6 CD changer.
Each vehicle features the two-color concept characteristic of the
smart brand. All models come standard with a black tridion safety cell
that can be upgraded to metallic silver at an additional cost. The
changeable body panels are available in six colors - deep black, light
yellow and crystal white are standard, while blue metallic, red
metallic and silver metallic are offered for an additional charge.
Additional details on all trim levels and colors are available on the
smart USA website.
(a)Expected prices exclude tax, license, registration, destination
charge and options.
ABOUT smart and smart USA
The smart fortwo is manufactured by the Mercedes Car Group and is
a member of the DaimlerChrysler family. This technologically advanced
vehicle has been designed to achieve 40 plus m.p.g. under normal
driving conditions. The vehicle is 8.8 feet long, 5.1 feet tall and
5.1 feet wide and comes equipped with many functional and safety
features reserved for most luxury models. The smart dealer network
will be announced during the second half of 2007. smart is currently
sold in 36 countries, and over 770,000 smart fortwos have been sold
smart USA Distributor LLC, headquartered in Bloomfield Hills,
Michigan, is the exclusive distributor of the smart fortwo in the
United States and Puerto Rico and is a wholly-owned subsidiary of
United Auto Group, Inc.
ABOUT UNITEDAUTO GROUP
United Auto Group, Inc., headquartered in Bloomfield Hills,
Michigan, operates 311 retail automotive franchises, representing 41
different brands, and 27 collision repair centers. UnitedAuto, which
sells new and previously owned vehicles, finance and insurance
products and replacement parts, and offers maintenance and repair
services on all brands it represents, has 166 franchises in 19 states
and Puerto Rico and 145 franchises located outside the United States,
primarily in the United Kingdom. UnitedAuto is a member of the Fortune
500 and Russell 1000 and has 16,000 employees.
Statements in this press release may involve forward-looking
statements. Actual results may vary materially because of risks and
uncertainties, including production delays, delays in developing a
dealership network and external factors such as interest rate
fluctuations, changes in consumer spending and other factors over
which management has no control. These forward-looking statements
should be evaluated together with additional information about
UnitedAuto's business, markets, conditions and other uncertainties
that could affect UnitedAuto's future performance, which are contained
in UnitedAuto's Form 10-K for the year ended December 31, 2006, and
its other filings with the Securities and Exchange Commission, and
which are incorporated into this press release by reference. This
press release speaks only as of its date, and UnitedAuto disclaims any
duty to update the information herein.
For additional information, visit www.smartusa.com or
CONTACT: For smart USA
Ken Kettenbeil, 248-648-2582
For UnitedAuto Group
Tony Pordon, 248-648-2540
Senior Vice President
SOURCE: United Auto Group, Inc.